It had been a long time since they had updated their branding and the website. So, when I came on board, my first task was to do a re-branding of the company along with the website. The logo, colors, fonts, business cards, letterheads, website etc. were all to be redone. Since we were a mobile app development agency, our branding and design had to keep up with the modern aesthetics of the app/web world.
The new logo had to represent not only our values but our culture and personality. Dynamic Leap was about being modern, ever changing and in- front of the line. Dynamic representing the ability to not still and leap representing the process of going from nothing to something or in our business, an idea to an app.
